The Problem

Team GUTS had an outdated site with no real homepage, and it didn't tell their story — why they exist, who they serve, or the impact they were having. On the operations side, they had the pieces to run their program, but they were stitched together through a third-party intake platform costing them over $1,700 a year. Volunteers still struggled to get simple things like class rosters without digging through multiple systems, and donors had no clear picture of how to give or where the money went.

What We Built

• A brand new site on Squarespace 7.1, live at teamgutsmichigan.com
• Their story told clearly for the first time: mission, inspiration, and who they serve
• Simplified class listings and registration, so families can see what's offered and sign up without confusion
• A clear donation and sponsorship section explaining exactly how contributions are used
• An upgraded donate form with recurring giving and an option for donors to cover processing fees, so more of every gift reaches the program
• Client intake and class registration rebuilt in Jotform, replacing the expensive third-party platform entirely
• Stripe integration, so registration and payment happen in one connected flow instead of two separate systems

The Result

Team GUTS now has a site that actually tells their story and makes it easy for families to register and for donors to give — including recurring gifts and fee-covering options that mean more of each donation goes to the program. On the operations side, replacing their old intake platform with a connected Jotform + Stripe setup cut annual tooling cost from over $1,700/year to just over $300/year, while giving staff and volunteers a system that's actually easy to use.